The Ultimate
Real Estate Blog
by Tom Ferry
10 Time Management Tools Every Agent Needs
Discover 10 time management tools and apps to help real estate agents stay on track, get more done, and create focus on what matte…
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Real Estate Business Strategy 
Marketing & Lead Generation 
Sales & Listing Skills 
Agent Productivity & Balance 
Success Coaching Tips for Agents 
Real Estate Mindset 
Team Building & Leadership 
Explore All Recommended Reading
Free SMART Goals Template to Help You Meet Your Goals
Get focused with this SMART goals template. Learn the right goals format, follow a smart goal setting template, and work on it dai… Read More
The Art & Practice of Real Estate Scripts
In this blog, Tom Ferry gives agents high-level tips for making the most out of their real estate scripts. Read MoreGrowth Mode Podcast
Be the Smartest Agent in the Room: 2026 Housing Outlook + 3 AI Shifts to Watch
Want to be the most informed agent in your market? This episode gives you the 2026 market forecast and upcoming AI shifts you need… Read More
7 Ways Top Agents Are Leveraging AI Right Now
In this episode of Growth Mode, Tom, Jimmy, and Jason share 7 ways that top agents are using AI to communicate greater value. Read More
AI‑Search, Profitability, and the Biggest Growth Opportunities in 2026
In this Growth Mode episode, Tom, Jimmy, and Jason discuss the biggest opportunities for agents in 2026 - especially how to win AI… Read More
Explore the Podcast
3 Mega-Trends in Real Estate AI That Agents MUST Know
In this podcast episode, Tom Ferry and Jason Pantana talk about the real estate AI trends that will change your marketing forever. Read More
The Greatest Housing Opportunity of the Decade is Here
In this special clip from Tom Ferry's Elite Retreat, David Childers explains why 2026 will be the biggest year for Realtors in ove… Read More
17% of Listings Are About to Expire…
In this special episode, Tom Ferry, Carolyn Young, and coach Jeff Mays discuss the best strategies to win the expired listings sur… Read MoreRead the Latest
Marketing & Lead Generation
The NAR Lawsuit: Where Do We Go from Here?
The NAR Lawsuit: Where Do We Go from Here?
In this blog, Tom Ferry talks about the possible repercussions of the NAR lawsuit and gives real estate agents tips to prepar… Read More
Marketing & Lead Generation
How to Build Relationships that Generate Real Estate Referrals
How to Build Relationships that Generate Real Estate Referrals
Real estate referrals are a great way to generate leads. Here are the best tips to build powerful, real estate referral-gener… Read More
Marketing & Lead Generation
How to Get More Real Estate Listings: 7 Strategies Sellers Need to Hear
How to Get More Real Estate Listings: 7 Strategies Sellers Need to Hear
Looking for how to get listings as a real estate agent? Here are 7 options you should give every homeowner to get more listin… Read More
Real Estate Business Strategy
The Art of Delegation for Real Estate Team Leaders
The Art of Delegation for Real Estate Team Leaders
In this blog, Tom Ferry shows you how to be a better leader to your real estate team by practicing more effective delegation. Read More
Marketing & Lead Generation
Top Real Estate Marketing Channels Every Agent Should Master
Top Real Estate Marketing Channels Every Agent Should Master
In this blog, Tom Ferry gives you 3 cheap real estate marketing channels that every real estate agent needs to be using. Read More
Marketing & Lead Generation
How to Get in on the Ground Floor with First-Time Home Buyers
How to Get in on the Ground Floor with First-Time Home Buyers
Are you working with millennial clients or first-time home buyers? Doing so could help you be their go-to agent for life. Her… Read More
Agent Productivity & Balance
Know the JCurve to Conquer the Stages of Business Growth
Know the JCurve to Conquer the Stages of Business Growth
In this blog, Tom Ferry teaches you about the J-Curve stages of business growth and how you can use them to embrace discomfor… Read More
Agent Productivity & Balance
Real Estate Scripts: My NEW Best Response for “How’s the Market?”
Real Estate Scripts: My NEW Best Response for “How’s the Market?”
Ever posed with a question about the status of the real estate market? Respond confidently with this new Tom Ferry listing sc… Read More
Marketing & Lead Generation
Real Estate Market Opportunities: How to Grow in a Down Market
