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The Ultimate
Real Estate Blog
by Tom Ferry

10 Time Management Tools Every Agent Needs

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Recommended Reading

The 9 Steps of Building a Brand Bible

A brand bible is the rulebook for the way you present your business to the world. Here are some tips on how to build your brand bi… Read More
The 9 Steps of Building a Brand Bible

Free SMART Goals Template to Help You Meet Your Goals

In this blog, Tom Ferry gives you a goal setting template full of questions you need to ask to get yourself back into action. Read More
Free SMART Goals Template to Help You Meet Your Goals

The Art & Practice of Real Estate Scripts

In this blog, Tom Ferry gives agents high-level tips for making the most out of their real estate scripts. Read More
The Art & Practice of Real Estate Scripts

Growth Mode Podcast

Zillow, Follow Up Boss, ChatGPT: How to Protect Your Clients and Build a Moat

In this Growth Mode podcast, Tom Ferry talks with Jason Pantana and Jimmy Mackin about Zillow, ChatGPT, and Follow Up Boss integra… Read More
Zillow, Follow Up Boss, ChatGPT: How to Protect Your Clients and Build a Moat

“I Need to Do Something Different”: The Playbook for Finding Hidden Markets

Tom Ferry and Jimmy Mackin break down the hidden market plays to run when nothing else is working, from investors to data segmenta… Read More
“I Need to Do Something Different”: The Playbook for Finding Hidden Markets

How to Turn Every Listing Into More Listings

In this special edition episode, Jimmy flips the script on listing promotion – and shows you how to turn one listing into mo… Read More
How to Turn Every Listing Into More Listings

Explore the Podcast

How to Use AI Search to Sell 10X More Real Estate

Want to rank as the #1 agent in your market with AI search? In this podcast episode, Tom talks with Paul Sanford about dominating… Read More
How to Use AI Search to Sell 10X More Real Estate

How Josh Altman Built a Multi-Billion-Dollar Business from Nothing

A special podcast episode with Josh Altman! Josh shares some of the secret strategies he used early in his career to build a massi… Read More
How Josh Altman Built a Multi-Billion-Dollar Business from Nothing

Struggling in Real Estate? Tom Answers Your Top 6 Questions

In this episode, Tom answers six of the top questions asked by agents who are struggling in real estate. Watch now and gain your a… Read More
Struggling in Real Estate? Tom Answers Your Top 6 Questions

Read the Latest

Real Estate Mindset

2 Gratitude Exercises to Change Your Life

In this blog, Tom Ferry gives you two immensely powerful gratitude exercises to rewire your brain for happiness and productiv… Read More
2 Gratitude Exercises to Change Your Life
Marketing & Lead Generation

Bring Down Your Client Acquisition Cost with These Lead Sources

In this blog, Tom Ferry gives real estate agents 5 lead-generation strategies to combat rising client acquisition costs. Read More
Bring Down Your Client Acquisition Cost with These Lead Sources
Uncategorized

Guide to Real Estate Reviews: How to Get Reviews Easily

Learn how two agents found out how to get reviews easily. These low-cost solutions result in more real estate reviews, greate… Read More
Guide to Real Estate Reviews: How to Get Reviews Easily
Success Coaching for Agents

Overcoming Real Estate Agent Challenges and Achieving Consistent Success

Are you stuck on the real estate market rollercoaster? You’re not alone. Here's how to overcome common real estate agent chal… Read More
Overcoming Real Estate Agent Challenges and Achieving Consistent Success
Real Estate Mindset

The NAR Lawsuit Verdict: First Reaction & Action Steps

In light of the NAR lawsuit verdict, Tom Ferry shares a brief message with some thoughts on the next steps agents can take. Read More
The NAR Lawsuit Verdict: First Reaction & Action Steps
Agent Productivity & Balance

The Critical Difference Between Knowing vs Doing

We know it’s absolutely essential to learn and grow, but knowledge means NOTHING if you don’t act on it. Learn the difference… Read More
The Critical Difference Between Knowing vs Doing
Uncategorized

A Buyer Consultation Checklist to Win More Clients

In this blog, Tom Ferry shows agents the issues with failing to deliver a comprehensive homebuyer education at the buyer cons… Read More
A Buyer Consultation Checklist to Win More Clients
Agent Productivity & Balance

3 Essential Real Estate Skills That Most Agents Lack

In this blog, Tom Ferry shows you the essential real estate skills that most agents are lacking - and makes suggestions on ho… Read More
3 Essential Real Estate Skills That Most Agents Lack
Uncategorized

Today’s Real Estate Scripts for Buyers: Questions You Need to Ask

What are the questions you need to be asking buyers in this market? Here are some real estate scripts for objections in the c… Read More
Today’s Real Estate Scripts for Buyers: Questions You Need to Ask