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Data to Dollars: Marketing as the Knowledge Broker

Everyone wants to work with the knowledge broker in their area. Being funny and charming and successful and offering nice perks are all great, but they will never beat knowing your stuff. At the end of the day, working with an agent is about the…

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Maximizing Listing Leads Before the Interest Rate Drop

Your No.1 priority right now is maximizing listing leads before the interest rate drop. Because the drop is coming, and this can be a great thing if you’re prepared, or it can set you way behind if you haven’t front-loaded your marketing. There…

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Expired Listing Scripts: How to Get Expired Listings and Win More Appointments

A Checklist and Expired Listing Scripts to Contact Expired Listings Expired listings represent some of the most motivated sellers in the real estate market. They’ve already raised their hand to sell , they just need a stronger plan and better…

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Database Marketing for Listing Referrals

Database marketing for listing referrals is a hard pill to swallow for many agents. They get caught up in the instant gratification of new leads and stuck in the idea that they can’t get another listing from a seller they just worked with. It’s…

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AI Marketing Academy

Achieve 10X the results from your marketing by fully using AI the right ways. All it takes is 4 weeks with one of real estate’s top marketing authorities, Jason Pantana.

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Time Management Tips: Your Top Priority

112 Hours: Time Management Tips & Your Top Priority I was in Las Vegas with almost 3,000 top agents for Elite Retreat, a two-day event exclusively for our Elite coaching members, when I walked on stage to start the event, the first thing I did…

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How to Get Into Luxury Real Estate: 10 Tactics

Want to learn how to get into luxury real estate? There’s this misconception that becoming a luxury real estate agent has to do with something other than skill, strategy, and ambition. Some agents think you either need to already need to be…

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Front-Load Your Lead Attraction #tomferryshow

What does it mean to front-load your lead attraction? It’s using the first half of the year to go as hard on marketing as possible because that’s the most important time – especially in a year like this one. So why is it the most important…

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The Rules of a Solid Database Marketing Plan

Your database marketing plan shouldn’t be the same as every other marketing plan in your playbook. These leads are special – potentially more valuable – and require a particular nuance that will spur them to refer and repeat business. In this…

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Video Marketing for Business: 5 Creative Strategies That Work

Video Marketing for Business: How to Generate More Business with Video In today’s digital world, video marketing is one of the most powerful tools you can use to grow your brand, build trust, and generate leads. Whether you’re a seasoned…

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The Best Real Estate Lead Generation Channels for Every Agent

The Best Sources for Real Estate Lead Generation Are you entering every day with a predictable flow of real estate leads, or are you constantly hunting for your next deal? Here’s the reality: leads for real estate don’t just “show up.” You…

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Brainfood for Real Estate Video Creation & Distribution

Jason Pantana is the go-to coach for real estate video creation and content strategy. Over the last two years on This Week in Marketing, he’s released some of the most groundbreaking tactics for agents to reap extraordinary results from their real…

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