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Video Testimonials for Real Estate Agents: How to Get Powerful Reviews

How to Get Video Testimonials In today’s competitive market, video testimonials for real estate agents are one of the most effective tools for building trust and attracting new clients. Why? Because people believe other people more than they…

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Why ‘Scoreboarding’ Real Estate Metrics is Critical to Your Success

Why Scoreboarding Real Estate Metrics Matters Picture this: You buy a ticket to an NBA game—let’s say a Lakers game at Staples Center. After battling traffic, paying $40 for parking, and grabbing some snacks, you finally settle into your seat….

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4 Marketing Channels for Long-Term ROI

Marketing is a lot of work. You put all this effort into creating quality content, shooting informative videos, then you post it out there – and it’s disappeared before it even had time to breathe. But did you know that there are some marketing…

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Your No. 1 Responsibility in a Shifting Housing Market

The Shifting Real Estate Market Trends & Your Number One Responsibility as an Agent In this shifting real estate market, let’s just get down to the gritty question…. Are we in a real estate market correction?  Rather than focus on labels,…

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4 Time-Tested Fundamentals for Generating MORE Listings

This week, I want to take a step back and ask how you’re doing with generating your listing leads. So… how’s it going? Is your pipeline full? If it’s not, Jason Pantana is going to give you four of the best tactics/channels for generating…

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Ad Retargeting Strategy to Save Time & Build Confidence

In this business, the agent of choice is the agent people know. Making cold calls and working with leads is uncomfortable because you feel like a stranger to those people. So, what is best way to get past being a stranger to everyone you’ve never…

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8 Common Traits of a Successful Real Estate Agent

What Does it Take to Be a Successful Real Estate Agent? Last week at BluePrint, I was standing on stage looking out over the room at so many of my clients, each one a successful real estate agent, and something hit me… It was something I obviously…

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Props and Pillars of a Luxury Marketing Arsenal

It’s easy to become desensitized to marketing tactics when we’re bombarded with them constantly. But do you ever receive a piece in the mail that’s so beautiful it makes you go, “Wow… I didn’t know how much I actually needed this in my…

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Zero Budget, High Engagement Video Marketing Strategies

Do I really need to give you yet another reason to concentrate your efforts on video marketing? How about this… Since Jeremy Knight started getting serious about video in 2019, he’s gotten his marketing expenses down to ZERO and pulled in 1.2…

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A 5 Point Marketing System for Geometric Growth, Pt.2

Welcome back! Last week we started talking about the 8 Drivers of Geometric Growth I’ll be discussing at BluePrint next month in Anaheim. More specifically, we’re focusing on the very first point, which I call the Five to Thrive marketing…

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What is a real estate CRM and why is it important for your business?

As a real estate agent, there are many responsibilities to handle, including hosting open houses, closing deals, generating leads, and marketing your business. Customers play a significant role in all of these tasks. A real estate CRM, also known as…

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Lead Generation Strategies to Fuel Real Estate Growth

A 5 Point Marketing System for Geometric Growth If you want to consistently grow your business, you need solid real estate lead generation strategies that deliver results. Not just once. Not just seasonally. Every single day. A strong lead gen…

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