Online Marketing

Real Estate Mistakes to Avoid When Starting Your Career New agent, rookie, newbie, upstart… whatever you want to call yourself, you just finished your real estate education and you’re in an all-new world. You feel all alone… and desperate to…

Video Production Tools for Real Estate Marketing If you’re ready to take your real estate business to the next level, investing in video production tools is a smart and strategic move. In today’s content-driven world, high-quality video can…

How to Define Your Personal Branding Personal branding is no longer optional for real estate agents who want to stand out and attract the right clients. Your personal brand shapes how you are perceived, builds trust from the first interaction, and…

Real Estate Software and Apps for Every Need When looking at the best apps for real estate agents to use in their business technology arsenal, it’s tough to make a definitive list. There are so many different uses, factors, nuances, and features…

3 Cheap Real Estate Marketing Channels Real estate marketing channels are the key to reaching more potential clients, building your brand, and generating consistent leads. If you’ve ever asked yourself where to market real estate effectively…

How to Attract First Time Home Buyers: 4 Proven Strategies That Work A recent conversation with Steve Harney about the importance of home ownership on this week’s #TomFerryShow felt like the perfect moment to share some powerful ideas I’ve been…

How to Build a Business in Real Estate: Proven Strategies That Work If you want to know how to build a business that grows year after year, provides consistent income, and gives you freedom, then you are in the right place. Every day I hear from…

It’s time to make your real estate marketing plan As we step forward, it’s time to start doing double duty. Not only do we need to refocus on our goals, but it’s essential to prepare for the future. Now is the time to start reviewing,…

Confirmation feels good. If you’ve been watching my videos or reading this blog recently, you know I’ve been emphasizing the importance of establishing “know, like, and trust” with consumers in your market. So, when I opened the National…

Over the first half of 2022, we’ve had some amazing guests revealing even more amazing strategies, and today I’m challenging you to start implementing what you’ve learned! I’ve rounded up 13 killer strategies that we’ve shared covering…

How to Get Video Testimonials In today’s competitive market, video testimonials for real estate agents are one of the most effective tools for building trust and attracting new clients. Why? Because people believe other people more than they…

Why Scoreboarding Real Estate Metrics Matters Picture this: You buy a ticket to an NBA game—let’s say a Lakers game at Staples Center. After battling traffic, paying $40 for parking, and grabbing some snacks, you finally settle into your seat….