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Online Marketing

Online Marketing

Video Your Way: 5 Options to Generate More Business with Video… on Your Terms!

Unless this blog is your first exposure to me, I’m pretty sure you know my feelings about video. We’re living in a video-first marketing environment… …yet many agents are still afraid to step in front of the camera. Those who have…

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The Top 12 Real Estate Lead Generation Sources for Success – #TomFerryShow

Whether you’re a brand-new realtor with a fresh license or a seasoned professional ready to grow your team, one thing is for sure – you need to incorporate a good real estate lead generation process into your real estate marketing strategy. Like…

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The Top 10 Listing Lead Sources Every Real Estate Agent Should Consider

Every market has one or two agents who just seem to get every listing. Wouldn’t you love to approach those heavy hitters in your area and find out how they do it? To ask them point blank, “How are you getting so much business?” Well, lucky for…

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Are You Making It Easy Enough for People to Review You?

“Reviews are dominating consumer decisions.” That was one of the first things I said to kick off my BluePrint event yesterday morning. And it’s true. We all want more reviews! But look around you. People are busy. They have jobs, and lives,…

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7 Ways Smart Agents are Preparing for Their Best Year Ever

I’m gonna be blunt… If you’re not doing the seven things I discuss in this blog, you are losing ground to the competition. Because recently I’ve been talking to lots of top-producing agents, team leaders and CEOs, and they’re all…

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5 Ways to Get People Talking About YOU: The Growing Importance of Relevance & Remarkability

I have a really simple – yet potentially painful – question for you… Are you relevant? I recently met Greg Creed, former CEO of Yum! Brands and author of a great new book called R.E.D. Marketing. He brought up the topic of social and…

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Summit Insider 2021: Top Takeaways from the First 2 Days of Success Summit

I was pretty stoked when I got to fire a t-shirt cannon on Tuesday at Day 1 of this year’s Success Summit into a crowd of 4,000 dedicated real estate professionals who joined me in Dallas. Then on Day 2, we took it up a notch and loaded that thing…

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Keynote Speaker Seth Godin… And 9 More Reasons Why Success Summit 2021 is a No-Brainer to Attend

Few people – if any – have influenced my perspective on marketing more than the one and only Seth Godin. He’s written a bunch of great books. (I actually own two prized copies of his epic 17-pound release.) His blog is legendary. He’s…

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