Would you agree that the pandemic has accelerated change in our industry? Without a doubt, right? So here’s the first big question I have for you today: Are you keeping up? Because the landscape is most definitely changing. Quickly. And if…
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Whether you’re a social media power user or doing your best by dabbling, guessing and hoping, today’s #TomFerryShow is sure to up your game. I asked my own Social Media Manager Courtney Gracia to join me, and she brought the heat with 10 rules…
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I celebrated a milestone birthday earlier this week by turning 50 years young. Crossing that half-century mark got me thinking I should take my own advice and share some of the most meaningful insights I’ve learned through my 50 years on the…
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The Best Types of Content for Your Real Estate Social Media Marketing “Social media content” covers a lot of ground. From Instagram to TikTok for real estate, social media in real estate is the perfect outlet for marketing. The options are…
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My buddy (and one of our three phenomenal Summit keynote speakers) Joseph McClendon III posted a great, quick video a few days ago that I shared on my Instagram Stories. I hope you saw it. He talked about the critical difference between “taking…
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Are you using Instagram Stories Ads as a way to promote yourself and your listings? It’s a great opportunity that many agents aren’t taking advantage of. As opposed to 85% of Facebook videos that are watched with the sound turned off, 60% of…
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We all know one of those competitors who is able to make communication with his or her clients seem so smooth and effortless. Maybe they’re a natural… Or maybe they just know the secrets I want to share with you today. There’s a lot more to…
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When you stop and think about it from the consumer’s perspective, there are few transactions in life like buying or selling a house. It’s not like buying clothes, a computer, or even a car, where you bite the bullet and try to get in and out of…
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