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Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Our Latest Posts

Time Management

10 Time Management Tools Every Agent Needs

If you feel like there aren’t enough hours in the day, you’re not alone. Between lead gen, showings, negotiations, marketing, paperwork (ugh), and somehow maintaining a personal life, time can feel like the real estate agent’s worst…

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Online Marketing

Real Estate Google Ads: The Best Types for Fast-Converting Leads

Let’s talk lead gen. You know as well as I do that real estate Google Ads are a goldmine for ready-to-go, bottom-of-funnel leads… if you use them the right way. But here’s the problem—too many agents are just throwing money at Google Ads…

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Blog Articles

Master Marketing Strategy: Expand Your Market & Boost Leads

Develop a Marketing Strategy to Boost Your Brand and Generate Leads You’ve been in real estate for a few years now. You’ve nailed the basics of prospecting, closing deals, and maintaining a steady income. But lately, you’ve hit a plateau, and…

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10 Business Technology Systems You Should Have

10 Business Technology Systems for a Highly Productive Business Play along with me here… What happens when you don’t have a system for a certain task? …You have to think, which eats up costly time. …You have to come up with all the steps –…

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Clearing Space: Prioritizing Revenue Generating Activities

How to Prioritize Revenue Generating Activities Last week, I held a massive real estate webinar in which myself and a group of top industry insiders dove deeper into some of the most powerful strategies from the Success Summit. These superstars…

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The Foundations of Real Estate Business Planning

Ensure Your Success with Real Estate Business Planning “Success in real estate comes from deliberate planning and consistent action. Winning is no accident.” – Tom Ferry Ever wondered why some real estate agents know how to build a business…

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Federal Reserve Interest Rates: What Agents Need to Know!

The Fed has cut interest rates by a whopping half point! Huge new! This is the first rate cut in almost four years, which means a lot of things for potential buyers and sellers who may have been holding back before. For you, it means it’s time to…

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How to Host a Meaningful Client Appreciation Event

Donna Molet Takes Client Appreciation to the Next Level The holidays are just around the corner, and that means it’s time to start planning your real estate clients‘ appreciation party! Last year, we shared a blog in which one of our…

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Success Summit 2024 Insider: 7,000 Agents Take Over Dallas!

A Look Inside Success Summit 2024, the Most Epic of All Time Success Summit 2024: 7,000+ real estate agents. One place. One purpose – break through barriers to earn more money, live more fully, and defy the expectations of the market. To say it…

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A Post-Settlement Real Estate World: Open Houses & Scripts for Success

Open Houses & Scripting for Post NAR Settlement Success Welcome to the new real estate world! The new rules imposed by the National Association of Realtors (NAR) settlement agreement have now officially gone into effect! I hope you’re excited….

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Hiring a Real Estate Marketing Professional

Hire a real estate marketing professional to free up your time for appointments. Two of the most important aspects of your business are appointments and marketing. They’re also two of the most time-consuming. Between the technical knowledge and…

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Ahead of the Curve: Real Estate Smart Contracts & Blockchain

Real Estate Smart Contracts & Blockchain Explained A major technological shift is underway. With the rise of blockchain technology and real estate smart contracts, savvy agents are finding themselves at a crossroads where innovation meets…

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Starting & Maintaining Your Self-Improvement Journey

Your Self-Improvement Journey Shapes Your Potential If you think that a “self-improvement journey” sounds a little sentimental or hokey, you’re wrong. Some people have this stigma attached to self-improvement that needs to be set right….

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Writing Real Estate Marketing Emails That Win Trust

How to Write Marketing Emails That Actually Serve Your Purpose  You’ve undoubtedly heard that you need to be sending marketing emails. Jason Pantana calls real estate email marketing the “Greatest marketing channel of all time.” But here’s…

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