The Ultimate
Real Estate Blog
by Tom Ferry
10 Time Management Tools Every Agent Needs
Discover 10 time management tools and apps to help real estate agents stay on track, get more done, and create focus on what matte…
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Real Estate Business Strategy 
Marketing & Lead Generation 
Sales & Listing Skills 
Agent Productivity & Balance 
Success Coaching Tips for Agents 
Real Estate Mindset 
Team Building & Leadership 
Explore All Recommended Reading
Free SMART Goals Template to Help You Meet Your Goals
In this blog, Tom Ferry gives you a goal setting template full of questions you need to ask to get yourself back into action. Read More
The Art & Practice of Real Estate Scripts
In this blog, Tom Ferry gives agents high-level tips for making the most out of their real estate scripts. Read MoreGrowth Mode Podcast
Creator Routines, Testing at Scale, and the Strategy Behind $400M with Ken Pozek
In this episode of Growth Mode, Jimmy Mackin talks with Ken Pozek about the creator routines and testing behind Ken's $400M succes… Read More
Zillow, Follow Up Boss, ChatGPT: How to Protect Your Clients and Build a Moat
In this Growth Mode podcast, Tom Ferry talks with Jason Pantana and Jimmy Mackin about Zillow, ChatGPT, and Follow Up Boss integra… Read More
“I Need to Do Something Different”: The Playbook for Finding Hidden Markets
Tom Ferry and Jimmy Mackin break down the hidden market plays to run when nothing else is working, from investors to data segmenta… Read More
Explore the Podcast
How to Use 1031 Exchanges to Unlock More Listings
In this podcast episode, Tom talks with Russell Marsan about how to use 1031 exchanges to win more listings and skyrocket your GCI… Read More
How to Market Today’s Headlines & Data into Listings
In this episode of the podcast, Tom Ferry talks with David Childers and Jimmy Mackin about the marketing that turns headlines into… Read More
How to Use AI Search to Sell 10X More Real Estate
Want to rank as the #1 agent in your market with AI search? In this podcast episode, Tom talks with Paul Sanford about dominating… Read MoreRead the Latest
Real Estate Business Strategy
Real Estate Growth Strategies to Scale Your Business
Real Estate Growth Strategies to Scale Your Business
What are the keys to growing your business? The answer is content and data. Learn more about why these mean everything to gro… Read More
Agent Productivity & Balance
The Top 5 Business Plan Tips for Real Estate Agents
The Top 5 Business Plan Tips for Real Estate Agents
Looking for business plan tips you’ll actually use? Tom Ferry breaks down the common business plan mistakes and how to solve… Read More
Marketing & Lead Generation
How to Get Real Estate Listings: 3 Proven Strategies to Win More Sellers
How to Get Real Estate Listings: 3 Proven Strategies to Win More Sellers
Wondering how to get real estate listings? Learn expert tips from our real estate coaches on how to generate listing appointm… Read More
Sales & Listing Skills
Breaking Down What Happens at a Listing Appointment
Breaking Down What Happens at a Listing Appointment
In this blog, Tom Ferry explains what happens at a listing appointment that actually wins the listings. Learn each step in th… Read More
Success Coaching for Agents
How to Get into Real Estate: Tips for New Real Estate Agents
How to Get into Real Estate: Tips for New Real Estate Agents
This industry is exciting but challenging. Here are some tips on how to get into real estate as a new agent. Read More
Sales & Listing Skills
Need an Appointment Setting Script? Here Are 3 that WORK!
Need an Appointment Setting Script? Here Are 3 that WORK!
Every agent needs a good appointment setting script right now. Luckily Tom Ferry has 3 wildly effective appointment setting s… Read More
Sales & Listing Skills
How to Do a Listing Presentation
How to Do a Listing Presentation
In this blog, you'll learn how to do a listing presentation and how the best real estate agents use them to win more listings… Read More
Sales & Listing Skills
A Listing Appointment Checklist for Stunning Presentations
A Listing Appointment Checklist for Stunning Presentations
In this blog, Tom Ferry shows real estate agents 5 things that should be on every listing appointment checklist. Read More
Sales & Listing Skills
How to Host a Mega Open House That Gets More Listings
