The Ultimate
Real Estate Blog
by Tom Ferry
10 Time Management Tools Every Agent Needs
Discover 10 time management tools and apps to help real estate agents stay on track, get more done, and create focus on what matte…
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Real Estate Business Strategy 
Marketing & Lead Generation 
Sales & Listing Skills 
Agent Productivity & Balance 
Success Coaching Tips for Agents 
Real Estate Mindset 
Team Building & Leadership 
Explore All Recommended Reading
Free SMART Goals Template to Help You Meet Your Goals
Get focused with this SMART goals template. Learn the right goals format, follow a smart goal setting template, and work on it dai… Read More
The Art & Practice of Real Estate Scripts
In this blog, Tom Ferry gives agents high-level tips for making the most out of their real estate scripts. Read MoreGrowth Mode Podcast
Be the Smartest Agent in the Room: 2026 Housing Outlook + 3 AI Shifts to Watch
Want to be the most informed agent in your market? This episode gives you the 2026 market forecast and upcoming AI shifts you need… Read More
7 Ways Top Agents Are Leveraging AI Right Now
In this episode of Growth Mode, Tom, Jimmy, and Jason share 7 ways that top agents are using AI to communicate greater value. Read More
AI‑Search, Profitability, and the Biggest Growth Opportunities in 2026
In this Growth Mode episode, Tom, Jimmy, and Jason discuss the biggest opportunities for agents in 2026 - especially how to win AI… Read More
Explore the Podcast
17% of Listings Are About to Expire…
In this special episode, Tom Ferry, Carolyn Young, and coach Jeff Mays discuss the best strategies to win the expired listings sur… Read More
How to Win Probate Listings & Network with Attorneys
How'd you like an extra 30+ listings a year? Tom Ferry and Paige Fingerhut Charnick will show you the best strategies for probate… Read More
How to Use 1031 Exchanges to Unlock More Listings
In this podcast episode, Tom talks with Russell Marsan about how to use 1031 exchanges to win more listings and skyrocket your GCI… Read MoreRead the Latest
Agent Productivity & Balance
Attention-Grabbing Real Estate Video Ideas to Get More Business
Attention-Grabbing Real Estate Video Ideas to Get More Business
15 Attention-Grabbing Real Estate Video Ideas to Get More Business. Learn more from Tom Ferry. Read More
Real Estate Mindset
Positive Affirmations to Get The Most Out of Your Hour of Power
Positive Affirmations to Get The Most Out of Your Hour of Power
Positive affirmations help support, empower, and get your mind in line with your dreams and goals. Here's how to use them in… Read More
Marketing & Lead Generation
Real Estate Door Knocking Scripts to Turn Open Houses into Listings
Real Estate Door Knocking Scripts to Turn Open Houses into Listings
Door knocking in real estate turns open houses into listings. Use powerful real estate door knocking scripts to generate inte… Read More
Marketing & Lead Generation
How to Write a Business Plan for Goals & Marketing
How to Write a Business Plan for Goals & Marketing
Tom Ferry teaches us how to write a business plan for real estate, this time focusing on the marketing and tracking sections. Read More
Real Estate Business Strategy
Free SMART Goals Template to Help You Meet Your Goals
Free SMART Goals Template to Help You Meet Your Goals
Get focused with this SMART goals template. Learn the right goals format, follow a smart goal setting template, and work on i… Read More
Real Estate Business Strategy
What Is a Business Plan? (and Why Real Estate Agents Need One)
What Is a Business Plan? (and Why Real Estate Agents Need One)
What is a business plan in real estate? Create a stronger plan with clear goals, a simple outline, and proven steps to grow y… Read More
Agent Productivity & Balance
The Best Apps & Software for Real Estate Agents
The Best Apps & Software for Real Estate Agents
The best apps & real estate software help you stay organized & productive. Utilize these real estate apps to save time, close… Read More
Real Estate Business Strategy
6 Fundamentals of a WORKABLE Real Estate Business Plan
6 Fundamentals of a WORKABLE Real Estate Business Plan
In this blog, Tom Ferry shows you the 6 essential elements of a successful real estate business plan, so you can win every ye… Read More
Marketing & Lead Generation
Real Estate Google Ads: The Best Types for Fast-Converting Leads
