This Week in Marketing

What does it take to be the real estate thought leader in your area? You need to help dispel misinformation, ease fear, and highlight the opportunities happening now in the market. But also, more importantly, you need to be seen on a massive scale and generate consistent engagement. A perfect example of this is Shannon […]

Your Google Business Profile is one of the most powerful tools for any real estate agent. It’s your internet base of operations, your center of SEO, and how you’ll get found by more people than ever before. But… It’s not without issues… When dealing with a complicated algorithm like Google’s technical problems can arise, such […]

Social media is HUNGRY for video content. It seems like every day the feeds get more and more crowded. So how is it possible for busy agents to take advantage of the unparalleled exposure that social media video can offer without spending all their time producing it? You need video ideas for real estate agents […]

How often do you hear someone talking up their own greatness and you actually believe them? Probably not often… But when dozens of other people are going out of their way to leave online reviews, it’s hard to not want to work with an agent like this! So, if you want to be like that […]

ChatGPT is taking the world by storm. But the verdict is still out on what it is capable of and the extent of its uses across different industries. In your case, ChatGPT might just be one of the most powerful timesavers ever invented, especially when it comes to SEO for real estate marketing – if […]

Being successful at real estate video takes a lot of things: courage, authenticity, a genuine need to help your community – and it sure doesn’t hurt if you find the perfect real estate videographer to partner up with. Before coming into real estate, Shane Burgman spent 10 years as a nuclear missile technician for the […]

What are the best real estate marketing campaigns aimed at doing for you? How about attracting more sellers and taking more listings? Particularly right now, listings are your lifeblood. Because the agent who lists is the agent who lasts. In this episode of This Week in Marketing, Jason Pantana is going to give you the […]

Why is it so important for you to get more views on YouTube? Because YouTube is more of a search engine than a social media… YouTube real estate leads and real estate video marketing is important. That means that when someone searches for your type of content, they’re likely ready and willing to do business! […]

There’s an opportunity in the market, right now. When some agents hear words like “recession,” they’re inclined to take a step back in their marketing. And for smart agents looking to grow their market share, that makes geo farming for real estate an excellent choice right now. If you’ve ever considered geo farming, this is […]