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Beyond Memes & Snark: Talking Social Media Strategy with The Broke Agent

Our newest show, “This Week in Marketing” launches with a doozy of a guest… If you don’t recognize the name Eric Simon, you surely know him as @thebrokeagent. Eric launched The Broke Agent Instagram account six years ago and has since…

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4 Life-Changing Objectives Within Reach this Year

Thirty-two years of my life have been in the real estate industry. And in that whole time, right now is absolutely the single greatest financial opportunity for real estate professionals that I’ve ever seen. It’s an exciting time to be alive and…

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Save Money with These Tax Write Offs for Real Estate Agents

Tax Write Offs for Real Estate Agents to Save Money Tell me if this sounds familiar… You’re approaching the end of a great year and suddenly it hits you – Uncle Sam is going to take a big bite out of your income come April 15.So what do you…

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Your 2022 Business Plan: Where Massive Success Begins!

I’m bullish on 2022 – in case you hadn’t noticed. I’m predicting tons of opportunity for ambitious agents… But to fully capitalize on it, you can’t just “wing it” and hope for the best. You need a plan. And that’s what…

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Why Most Real Estate Agents Fail

87% of Real Estate Agents Fail. Here’s Why. While the real estate agent failure rate may seem shocking to some, it’s the stark reality of the industry. However, this doesn’t mean you should give up before you get started. Below, we’ll dive…

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How to Create a Google Real Estate Map of Your Sold Homes

How to Create a Google Map of Your Sold Homes Realtors, more than anyone, work in a geographically based industry. We tell our clients all the time — location, location, location — yet when it comes to analyzing our own business, most of us have…

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7 Ways Smart Agents are Preparing for Their Best Year Ever

I’m gonna be blunt… If you’re not doing the seven things I discuss in this blog, you are losing ground to the competition. Because recently I’ve been talking to lots of top-producing agents, team leaders, and CEOs, and they’re all gearing…

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Top 10 Objections and the Scripts to Overcome Them

How to Overcome Real Estate Objections with Proven Scripts In real estate, objections are part of the job. Whether you’re meeting with buyers or sellers, you’re going to face questions, concerns, and hesitations. But here’s the truth:…

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5 Ways to Get People Talking About YOU: The Growing Importance of Relevance & Remarkability

I have a really simple – yet potentially painful – question for you… Are you relevant? I recently met Greg Creed, former CEO of Yum! Brands and author of a great new book called R.E.D. Marketing. He brought up the topic of social and…

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Summit Insider 2021: Top Takeaways from the First 2 Days of Success Summit

I was pretty stoked when I got to fire a t-shirt cannon on Tuesday at Day 1 of this year’s Success Summit into a crowd of 4,000 dedicated real estate professionals who joined me in Dallas. Then on Day 2, we took it up a notch and loaded that thing…

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10 Reasons Why I’m So Excited for Next Week’s Success Summit

See that picture up above? It’s been a long time since we’ve had that kind of electric energy in a room. Which is just one of many reasons why I can’t wait for Summit to begin next Tuesday! Here are 10 more…   Reason No. 1: Hugs…

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Keynote Speaker Seth Godin… And 9 More Reasons Why Success Summit 2021 is a No-Brainer to Attend

Few people – if any – have influenced my perspective on marketing more than the one and only Seth Godin. He’s written a bunch of great books. (I actually own two prized copies of his epic 17-pound release.) His blog is legendary. He’s…

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