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The Foundations of Real Estate Business Planning

Ensure Your Success with Real Estate Business Planning “Success in real estate comes from deliberate planning and consistent action. Winning is no accident.” – Tom Ferry Ever wondered why some real estate agents know how to build a business…

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ChatGPT for Real Estate: Prompts for Writing Listing Descriptions

Real Estate ChatGPT Prompts for Listing Descriptions You don’t need to be Hemingway to write the best listing descriptions. You just need better ChatGPT prompts and use of real estate AI.  You’ve heard me preach over and over again that the…

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Federal Reserve Interest Rates: What Agents Need to Know!

The Fed has cut interest rates by a whopping half point! Huge new! This is the first rate cut in almost four years, which means a lot of things for potential buyers and sellers who may have been holding back before. For you, it means it’s time to…

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Practical Instagram Pro Tips for Real Estate Agents

Let’s talk about practical Instagram pro tips. These are direct, applicable how-to tactics for achieving your goals through Instagram – your goals being to expand your reach and attract more listings.  In this episode of This Week in Marketing,…

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Leveraging NextDoor for Listings: The Hidden Goldmine

Why would a real estate agent consider leveraging NextDoor to generate leads? Isn’t that the platform where people go to complain about their neighbors and share screenshots from their doorbell cameras?  Turns out, it’s a lot more than that,…

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