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5 Luxury Real Estate Marketing Tactics That WORK

Luxury Real Estate Marketing Isn’t Like Any Other Type of Marketing Luxury real estate marketing is a whole different ballgame. If you want to move into high-end listings and attract affluent buyers and sellers, your approach must evolve. The…

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Geographic Farming: A Guide to Real Estate in the Neighborhood

Using Real Estate Geographic Farming to Boost Your Business While online marketing, hosting open houses, and advertising are all essential, there’s another powerful strategy that can help you stand out in your community: real estate farming….

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What is Eustress? The Better Stress

Eustress vs. Distress… What Does It Mean? When we talk about your health and the enjoyment of your life weighed against the stress required to run your own business, what we’re really talking about is eustress vs. distress. They’re two…

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Growing Your Dream Real Estate Team: Recruiting, Hiring, & Onboarding

If you’re at Level 5 of Tom Ferry’s 8 Levels of Performance, you’re already well on your way to building a real estate team that runs on systems, not stress. You’ve established foundational processes, made a few initial hires, and delegated…

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