Search Results for: marketing

Here’s the situation: You have a big project coming up that requires everything you’ve got… Maybe it’s an important listing presentation, or mapping out your marketing strategy. Or maybe it’s finally mastering that elusive script you need…

Which scenario sounds more appealing to you: Writing offers for buyer clients, continually hoping to write the most compelling offer in a highly competitive environment? Or… Sitting back and having multiple buyers all trying to out-bid each other…

If you’ve been to a tourist hotspot like Venice Beach or Downtown Las Vegas in the last couple years, among all the sunglass vendors and street performers, you might have witnessed a weird new phenomenon: People who are willing to be punched or…

Hi, it’s Tom Ferry, in conjunction with Keeping Current Matters. Today, we’re talking about the market in April of 2019. Are you familiar with the Home Price Expectation Survey? It’s a quarterly publication created by surveying a…

Sometimes it’s easy to feel stuck where you are in life. Ella Jones can relate. Rewind a little over a decade, and she was a single mom of two growing kids. She had a government job that provided a steady income but no path to financial freedom….

When you first get into the real estate business, you see these people who are selling tons of properties and you can’t help but think they’re just swimming in commission cash. Then, the more seasoned you become, you realize that might not…

A couple months back, I did a show about three positioning strategies to overcome the disruptors eating away at traditional market share. Today, I’m continuing that conversation with three MORE positioning strategies to help you do some disrupting…

Do you ever find yourself writing your blog or a social media post and wondering, “Am I doing this whole ‘content’ thing right?” You’re making the effort to create valuable content, yet maybe you’re not seeing the results you desire….

Are you confusing the heck out of your customers? You might not think so, but chances are likely you are. I’ll explain exactly what I’m talking about in the first of five marketing rules covered in today’s #ThrowbackThursday podcast. Enjoy…

Here we are in the last week of Q1 2019 already… You’ve spent three full months putting your business plan into action. Or did your plan fly out the window sometime in January and you’ve been scrambling ever since? (Or, for some of you, was…

Why do you go to an event? Seriously, think about it for a second. If you’re like me, you can come up with lots of great, valid reasons. To learn To network To find out what’s working for other people in your industry To renew your enthusiasm…

Show Notes: Our resident marketing guru and host of Marketing Edge Jason Pantana joins me to share tech and marketing hacks to help improve your efficiency, attract more business and simplify your life and business. On this first installment with…