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Post-Settlement Marketing: Pivoting During Disruption

A post-settlement world requires post-settlement marketing. For many of us, the new rules imposed by the NAR settlement agreement have already gone into effect. For others, that change will come at the end of the week. If you’re still running the…

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Where Sellers Look for Listing Agents + AI vs. Online Search

If you want listing, first you need to figure out where sellers look for listing agents. For that, Jason Pantnana has you covered on This Week in Marketing!  First, Jason dives into the impact that AI is having on online search. You’ll learn the…

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The Instagram Sequence Feature – Snag Visual Hooks!

The Instagram sequence feature is one of the best tools for making your videos go viral. Essentially, it allows you to cut gripping opening visual hooks from other videos and edit them into your own. But how do you use it correctly?  In this…

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The Viral Agent: Viral Video Strategy for Real Estate Agents

Viral video strategy… What does it take to create a viral video not just once or twice but consistently and in the right way to promote your business?  Answering these questions on this episode of This Week in Marketing are Mike Hedge and Scott…

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Hiring a Real Estate Marketing Professional

Hire a professional marketer to free up time for appointments.  Two of the most important aspects of your business are appointments and marketing. They’re also two of the most time consuming. Between the technical knowledge and creative skills…

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Best Marketing Ideas for Launching a Listing

What are your best tactics and strategies for launching a listing? There are so many to choose from and not every combination of tactics works well for every agent.  Last week on This Week in Marketing, Jason covered what it takes to create…

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Marketing Best Practices to Empower Sellers

In today’s shifting real estate market, ensuring that a listing doesn’t linger is crucial empower sellers. Join us in this episode as we dive into the best practices for aligning expectations with sellers and preparing them for the…

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Run Geo-Targeted YouTube Ads for Capturing Seller Leads

As a real estate agent, how do you target your YouTube ads for capturing seller leads? Well, let’s start by asking, where do you find seller leads? In your community! Geo-targeting is the key.  In this episode of This Week in Marketing, Jason…

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