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Inside Our First Stop on the Roadmap Tour

If you’ve ever been to one of my events before, you probably know that I like to do things big, with thousands of people from all levels of experience in massive rooms getting hyped up about the changes they’re about to make. But what I saw…

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7 Adjustments to Get BETTER On Camera

All videos are not created equal. Even the most information-rich video will suffer if it doesn’t conform to today’s social media viewer behavior. So today, Jason is sharing seven tips to increase the effectiveness of your video content. And it…

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How One Agent Took Over 100 Listings in a Year

What happens when you set goals that seem impossible, like doubling your business, and then concentrate all your marketing towards hitting those goals? As Sandee Payne of Fort Hood, TX, will show you, nothing is impossible when you keep your eyes on…

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The 365-Day Video Challenge for Real Estate Agents

Last year, David Schwartz and some of his friends were talking about my 30-Day Video Challenge when the idea occurred to them to take it a step further… What if they committed to shooting and posting a video every day for the next 365 days so that…

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Year-End Recap: Looking Back to Prepare Yourself for 2023

We’re just three days away from the start of the new year… How are you feeling about it? Are you ready? Honestly ask yourself, “Am I committed to prep my business for the new year and get the most out of 2023?” To help you enter the new year…

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Squeezing Maximum Viability from Your Video Content

Marketing is a lot of work and you put a lot of work into shooting every video you put out on social. But the question is, is that video putting in as much work for you? If you’re not retargeting and repurposing video content and every other piece…

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My Big Plan for 2023

Can I get real with you? You may have heard me say that I truly believe I’m at my best when my back is to the wall and I’m thrust into “wartime general” mode. And right now, the real estate industry kinda feels like we’re under attack –…

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Not a Just Business Plan: Real Estate Battle Plans

Everything has its place. As we head into 2023, your business plan serves as the “big picture” overview for your year. But you don’t want to pull out some big overwhelming document to decipher every time you need a strategy for the moment….

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Multi-Channel Marketing for Building an Unstoppable Brand

Creating a real estate brand is about more than just having a huge social media following or a great farming strategy. It’s about having people believe they see you everywhere, as if you’re already a part of their lives. And that takes…

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Hosting Community Events for Trust, Fun, and Rapid Growth

Dave Archuletta is a farmer in Rancho Mission Viejo who got his license less than three years ago in January of 2020 (right before COVID hit). But in such a short amount of time, Dave is already on track to do 80 million in volume by the end of the…

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7 ‘Easy’ Real Estate Lead Sources

As the number of working agents continues to rise and the transaction count drops nationally, we’re seeing a tighter and tighter squeeze in the marketplace. This is a time when the amount of real estate lead sources you have is more important than…

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Going Back to the New ‘Basics’ with Social Media Marketing

Something that Jason Pantana has heard often in his coaching calls with new clients is that they struggle to define “success” with social media marketing. So many agents believe that if they’re not famous on social that their marketing isn’t…

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