As a real estate agent, there comes a point where you realize you simply can’t do it all on your own. You’ve built a thriving business and nailed down your systems, but the day-to-day grind of managing administrative tasks, client communication,…

A Brand Bible Solidifies Your Personal Brand If you want people to see you as the go-to expert in your market, it starts with consistency — and that means building a brand bible. A solid branding bible isn’t just about your logo or colors….

Real estate books for agents to add to their holiday lists. The end of the year is here. As we walk into a new year, there are three things we need to work on cultivating more than anything else: focus, discipline, and inspiration. And there’s no…

Want to learn how to get into luxury real estate? There’s this misconception that becoming a luxury real estate agent has to do with something other than skill, strategy, and ambition. Some agents think you either need to already need to be…

How to Hire a Real Estate Transaction Coordinator If you don’t have a transaction coordinator as part of your real estate team (some people call them a “transactional coordinator”), you’re probably familiar with this situation: Awesome! I…

Video Production Tools for Real Estate Marketing If you’re ready to take your real estate business to the next level, investing in video production tools is a smart and strategic move. In today’s content-driven world, high-quality video can…

4 Overlooked Real Estate Opportunities in a Down Market Many agents look at a slow housing market and feel stuck, waiting for better times. But here’s the truth: there are real estate market opportunities available right now—and the agents who…

Can I get real with you? You may have heard me say that I truly believe I’m at my best when my back is to the wall and I’m thrust into “wartime general” mode. And right now, the real estate industry kinda feels like we’re under attack –…