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The Ultimate
Real Estate Blog
by Tom Ferry

10 Time Management Tools Every Agent Needs

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Recommended Reading

The 9 Steps of Building a Brand Bible

A brand bible is the rulebook for the way you present your business to the world. Here are some tips on how to build your brand bi… Read More
The 9 Steps of Building a Brand Bible

Free SMART Goals Template to Help You Meet Your Goals

Get focused with this SMART goals template. Learn the right goals format, follow a smart goal setting template, and work on it dai… Read More
Free SMART Goals Template to Help You Meet Your Goals

The Art & Practice of Real Estate Scripts

In this blog, Tom Ferry gives agents high-level tips for making the most out of their real estate scripts. Read More
The Art & Practice of Real Estate Scripts

Growth Mode Podcast

Be the Smartest Agent in the Room: 2026 Housing Outlook + 3 AI Shifts to Watch

Want to be the most informed agent in your market? This episode gives you the 2026 market forecast and upcoming AI shifts you need… Read More
Be the Smartest Agent in the Room: 2026 Housing Outlook + 3 AI Shifts to Watch

7 Ways Top Agents Are Leveraging AI Right Now

In this episode of Growth Mode, Tom, Jimmy, and Jason share 7 ways that top agents are using AI to communicate greater value. Read More
7 Ways Top Agents Are Leveraging AI Right Now

AI‑Search, Profitability, and the Biggest Growth Opportunities in 2026

In this Growth Mode episode, Tom, Jimmy, and Jason discuss the biggest opportunities for agents in 2026 - especially how to win AI… Read More
AI‑Search, Profitability, and the Biggest Growth Opportunities in 2026

Explore the Podcast

17% of Listings Are About to Expire…

In this special episode, Tom Ferry, Carolyn Young, and coach Jeff Mays discuss the best strategies to win the expired listings sur… Read More
17% of Listings Are About to Expire…

How to Win Probate Listings & Network with Attorneys

How'd you like an extra 30+ listings a year? Tom Ferry and Paige Fingerhut Charnick will show you the best strategies for probate… Read More
How to Win Probate Listings & Network with Attorneys

How to Use 1031 Exchanges to Unlock More Listings

In this podcast episode, Tom talks with Russell Marsan about how to use 1031 exchanges to win more listings and skyrocket your GCI… Read More
How to Use 1031 Exchanges to Unlock More Listings

Read the Latest

Success Coaching for Agents

How to be Successful in Real Estate: 5 Steps to Agent Success

We've put together 5 key steps to success for those in the real estate industry. Learn how to be successful in real estate wi… Read More
How to be Successful in Real Estate: 5 Steps to Agent Success
Real Estate Mindset

Update Your Real Estate Dialogue for a Changing Market

Are you keeping up with your real estate dialogues? Here are 3 powerful ways to update your real estate dialogue for a changi… Read More
Update Your Real Estate Dialogue for a Changing Market
Real Estate Mindset

How to Stay Focused in a Tough Market

Learn how to stay focused in a tough market with proven mindset strategies, productivity tips, and resilience techniques to h… Read More
How to Stay Focused in a Tough Market
Real Estate Business Strategy

How to Hire a Real Estate Transaction Coordinator

Learn how to hire a real estate transaction coordinator, what they do, when you need one, and how the right support frees age… Read More
How to Hire a Real Estate Transaction Coordinator
Agent Productivity & Balance

How to Be More Productive and Reclaim Your Life

If you ever feel like you're working too long without getting enough done, Tom Ferry will show an easy way to reclaim your li… Read More
How to Be More Productive and Reclaim Your Life
Sales & Listing Skills

How to Keep Real Estate Clients Engaged and Motivated to Close

3 simple steps to stay on track and keep real estate clients engaged in today's crazy market. Learn more from real estate coa… Read More
How to Keep Real Estate Clients Engaged and Motivated to Close
Real Estate Business Strategy

The Foundations of Real Estate Business Planning

Learn the foundations of business planning: design your vision, hack your motivations, and create a blueprint for the year ah… Read More
The Foundations of Real Estate Business Planning
Sales & Listing Skills

ChatGPT for Real Estate: Prompts for Writing Listing Descriptions

In this blog, Tom Ferry talks about how to write the best listing descriptions possible using strategic ChatGPT prompts. Read More
ChatGPT for Real Estate: Prompts for Writing Listing Descriptions
Real Estate Business Strategy

Federal Reserve Interest Rates: What Agents Need to Know!

Tom Ferry offers real estate agents insights into what cuts to federal reserve interest rates mean for their businesses and h… Read More
Federal Reserve Interest Rates: What Agents Need to Know!