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The Ultimate
Real Estate Blog
by Tom Ferry

10 Time Management Tools Every Agent Needs

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Recommended Reading

The 9 Steps of Building a Brand Bible

Build a brand bible that keeps your voice, visuals, and marketing consistent. Includes brand bible examples, mockup ideas, and mor… Read More
The 9 Steps of Building a Brand Bible

Free SMART Goals Template to Help You Meet Your Goals

Get focused with this SMART goals template. Learn the right goals format, follow a smart goal setting template, and work on it dai… Read More
Free SMART Goals Template to Help You Meet Your Goals

The Art & Practice of Real Estate Scripts

In this blog, Tom Ferry gives agents high-level tips for making the most out of their real estate scripts. Read More
The Art & Practice of Real Estate Scripts

Growth Mode Podcast

Be the Smartest Agent in the Room: 2026 Housing Outlook + 3 AI Shifts to Watch

Want to be the most informed agent in your market? This episode gives you the 2026 market forecast and upcoming AI shifts you need… Read More
Be the Smartest Agent in the Room: 2026 Housing Outlook + 3 AI Shifts to Watch

7 Ways Top Agents Are Leveraging AI Right Now

In this episode of Growth Mode, Tom, Jimmy, and Jason share 7 ways that top agents are using AI to communicate greater value. Read More
7 Ways Top Agents Are Leveraging AI Right Now

AI‑Search, Profitability, and the Biggest Growth Opportunities in 2026

In this Growth Mode episode, Tom, Jimmy, and Jason discuss the biggest opportunities for agents in 2026 - especially how to win AI… Read More
AI‑Search, Profitability, and the Biggest Growth Opportunities in 2026

Explore the Podcast

3 Mega-Trends in Real Estate AI That Agents MUST Know

In this podcast episode, Tom Ferry and Jason Pantana talk about the real estate AI trends that will change your marketing forever. Read More
3 Mega-Trends in Real Estate AI That Agents MUST Know

The Greatest Housing Opportunity of the Decade is Here

In this special clip from Tom Ferry's Elite Retreat, David Childers explains why 2026 will be the biggest year for Realtors in ove… Read More
The Greatest Housing Opportunity of the Decade is Here

17% of Listings Are About to Expire…

In this special episode, Tom Ferry, Carolyn Young, and coach Jeff Mays discuss the best strategies to win the expired listings sur… Read More
17% of Listings Are About to Expire…

Read the Latest

Real Estate Mindset

Positive Affirmations to Get The Most Out of Your Hour of Power

Positive affirmations help support, empower, and get your mind in line with your dreams and goals. Here's how to use them in… Read More
Positive Affirmations to Get The Most Out of Your Hour of Power
Marketing & Lead Generation

Real Estate Door Knocking Scripts to Turn Open Houses into Listings

Door knocking in real estate turns open houses into listings. Use powerful real estate door knocking scripts to generate inte… Read More
Real Estate Door Knocking Scripts to Turn Open Houses into Listings
Marketing & Lead Generation

How to Write a Business Plan for Goals & Marketing

Tom Ferry teaches us how to write a business plan for real estate, this time focusing on the marketing and tracking sections. Read More
How to Write a Business Plan for Goals & Marketing
Real Estate Business Strategy

Free SMART Goals Template to Help You Meet Your Goals

Get focused with this SMART goals template. Learn the right goals format, follow a smart goal setting template, and work on i… Read More
Free SMART Goals Template to Help You Meet Your Goals
Real Estate Business Strategy

What Is a Business Plan? (and Why Real Estate Agents Need One)

What is a business plan in real estate? Create a stronger plan with clear goals, a simple outline, and proven steps to grow y… Read More
What Is a Business Plan? (and Why Real Estate Agents Need One)
Agent Productivity & Balance

Ahead of the Curve: Real Estate Smart Contracts & Blockchain

Tom Ferry shows agents how real estate blockchain technology and real estate smart contracts are an advantage for agents on t… Read More
Ahead of the Curve: Real Estate Smart Contracts & Blockchain
Agent Productivity & Balance

The Best Apps & Software for Real Estate Agents

The best apps & real estate software help you stay organized & productive. Utilize these real estate apps to save time, close… Read More
The Best Apps & Software for Real Estate Agents
Real Estate Business Strategy

Fundamentals of a WORKABLE Real Estate Business Plan

Build a realtor business plan that drives clarity, growth, and consistency. Learn how to create a real estate business plan t… Read More
Fundamentals of a WORKABLE Real Estate Business Plan
Marketing & Lead Generation

The Best Digital Marketing Coaches in Real Estate

The Power of a Digital Marketing Coach If you’re still “posting when you feel like it,” boosting random ads… Read More
The Best Digital Marketing Coaches in Real Estate