The Ultimate
Real Estate Blog
by Tom Ferry
10 Time Management Tools Every Agent Needs
Discover 10 time management tools and apps to help real estate agents stay on track, get more done, and create focus on what matte…
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Real Estate Business Strategy 
Marketing & Lead Generation 
Sales & Listing Skills 
Agent Productivity & Balance 
Success Coaching Tips for Agents 
Real Estate Mindset 
Team Building & Leadership 
Explore All Recommended Reading
Free SMART Goals Template to Help You Meet Your Goals
Get focused with this SMART goals template. Learn the right goals format, follow a smart goal setting template, and work on it dai… Read More
The Art & Practice of Real Estate Scripts
In this blog, Tom Ferry gives agents high-level tips for making the most out of their real estate scripts. Read MoreGrowth Mode Podcast
Be the Smartest Agent in the Room: 2026 Housing Outlook + 3 AI Shifts to Watch
Want to be the most informed agent in your market? This episode gives you the 2026 market forecast and upcoming AI shifts you need… Read More
7 Ways Top Agents Are Leveraging AI Right Now
In this episode of Growth Mode, Tom, Jimmy, and Jason share 7 ways that top agents are using AI to communicate greater value. Read More
AI‑Search, Profitability, and the Biggest Growth Opportunities in 2026
In this Growth Mode episode, Tom, Jimmy, and Jason discuss the biggest opportunities for agents in 2026 - especially how to win AI… Read More
Explore the Podcast
3 Mega-Trends in Real Estate AI That Agents MUST Know
In this podcast episode, Tom Ferry and Jason Pantana talk about the real estate AI trends that will change your marketing forever. Read More
The Greatest Housing Opportunity of the Decade is Here
In this special clip from Tom Ferry's Elite Retreat, David Childers explains why 2026 will be the biggest year for Realtors in ove… Read More
17% of Listings Are About to Expire…
In this special episode, Tom Ferry, Carolyn Young, and coach Jeff Mays discuss the best strategies to win the expired listings sur… Read MoreRead the Latest
Marketing & Lead Generation
Real Estate Text Message Scripts for Grabbing Interest
Real Estate Text Message Scripts for Grabbing Interest
In this blog, Tom Ferry gives you three real estate text message scripts that work to generate interest and attract more list… Read More
Success Coaching for Agents
How to Find a Real Estate Mentor That Moves Your Business Forward
How to Find a Real Estate Mentor That Moves Your Business Forward
Discover how to find a real estate mentor to accelerate your career. Learn mentorship strategies, tips, and connect with Tom… Read More
Agent Productivity & Balance
The Best Real Estate Training for New Agents
The Best Real Estate Training for New Agents
If you’re serious about real estate training for new agents, this is the place to start. Learn how to find the best coach for… Read More
Marketing & Lead Generation
The 12 Best Real Estate Lead Generation Channels for Every Agent
The 12 Best Real Estate Lead Generation Channels for Every Agent
Where’s your next lead coming from? Top agents use a variety of real estate lead generation strategies like these! Read More
Real Estate Mindset
18 of the Best Mindset Books to Start Changing Your Life
18 of the Best Mindset Books to Start Changing Your Life
Discover the 18 best books on mindset that can change your life, boost productivity, and improve thinking. Curated by success… Read More
Real Estate Business Strategy
Why Using a Business Plan Generator is a Bad Idea
Why Using a Business Plan Generator is a Bad Idea
Discover why using AI business plan generators isn't a great idea - and discover better business tools for writing a more eff… Read More
Real Estate Business Strategy
Real Estate Growth Strategies to Scale Your Business
Real Estate Growth Strategies to Scale Your Business
What are the keys to growing your business? The answer is content and data. Learn more about why these mean everything to gro… Read More
Uncategorized
How to Strengthen Partnerships by Pushing the Reset Button
How to Strengthen Partnerships by Pushing the Reset Button
Learn how to reset a relationship using a practical reset button mindset to rebuild trust, reconnect, and strengthen personal… Read More
Agent Productivity & Balance
The Top 5 Business Plan Tips for Real Estate Agents
