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Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Tom Ferry's Blog
Insights, Inspiration and Ideas
for Top-Producing Real Estate Agents

Our Latest Posts

The Art & Practice of Real Estate Scripts

Why are real estate scripts so important?  Real estate scripts are misunderstood. They aren’t about making you sound like a cookie-cutter robot or not allowing you to be yourself.  It’s exactly the opposite. They’re about giving you a…

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Tools and Training

6 of the Best Books for Real Estate Agents

Six of the Best Real Estate Books Out There There are three things we need to work on cultivating more than anything else: focus, discipline, and inspiration. And there’s no better way to get all three than reading the best books for real estate…

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Blog Articles

10 MORE Tactics to Optimize Every Social Media Post – #TomFerryShow

Engagement is the name of the game in today’s social media world, and if you’re not optimizing your posts, there’s a good chance you’re not creating much engagement. So that’s what we’re helping you do in this two-part series on the…

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Coach Larry Webb’s 5-Year Journey to Financial Freedom

Small steps – done repeatedly and consistently – can get you to big places. That’s not just an empty cliché. Inside the Tom Ferry ecosystem, it’s a way of life. And today I’ll prove it to you by sharing the story of one of our very own…

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20 Tactics to Optimize Every Social Media Post (Part 1) – #TomFerryShow

Are you relying on content alone to carry the day for you in social media? Because it doesn’t matter how amazing your content is, if no one is seeing it, it will not move the needle… AT ALL! So today’s #TomFerryShow guest hosted by Jason…

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Bridging the Gap with Your Leaders to Maximize Productivity

You know I’m big on the power of gratitude. So, consider this… Do you ever take time to think about everything your owner, broker, and/or manager does for you? There a lot of amazing people in these leadership roles who deserve credit for the…

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"How’s the Market?" Episode 14 – February 2020

Link to the webinar mentioned: Low Inventory Success Strategies Hey, welcome back to How’s the Market? for February, 2020. We create this show together with Keeping Current Matters, taking a monthly look at the U S real estate conditions so…

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Why #NDBSTPCF Should Be Your Big Financial Goal – and How to Get There – #TomFerryShow

Does your financial picture live up to the #NDBSTPCF standard? Oh, what… You’re not sure because you don’t know what it stands for? Okay, I’ve kept you wondering long enough… Here’s what it means: No Debt Big Savings Taxes Paid Cash Flow…

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The ‘Choose Your Hard’ Paradox: Why Life Gets Easier When You Accept that It’s Hard

If you’ve been paying attention, you might’ve noticed I’m really big on this concept of “Choose Your Hard” right now. Lots of things in life are difficult. Being extremely busy is hard, and so is having no business. A few months ago, I…

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3 Easy Accountability Hacks You Need to Achieve Your Ambitions – #TomFerryShow

You have big ambitions. And then you have your standards… the level at which you’re willing to operate to earn a living, etc. But answer me this: Are your current standards leading to the fulfillment of those big ambitions? I hope you said yes….

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TEAM SPOTLIGHT: Structuring Your Team for Maximum Profitability

Editor’s note: Today we present the second installment of TEAM SPOTLIGHT, a recurring blog from Debbie Holloway focusing on team building in today’s increasingly team-oriented real estate industry. If you missed the first one on “To Team…

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How Far Have You Progressed on Your 2020 Road to Success?

As this blog publishes, it’s the 37th day of 2020. And that couldn’t be more perfect. You know why? Because as of today, the year is 10 percent over. Feels like we were just celebrating the holidays, and now one-tenth of the “new year” is…

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7 Scripts for Confidence & Win Business – #TomFerryShow

Having the right answer or knowing what to say in specific situations can make all the difference in the world. Today I’m sharing proven scripts for seven specific situations you might find yourself in – when it’s absolutely crucial that you…

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Top Takeaways from Inside One of Real Estate’s Most Exclusive Events

At the risk of sounding presumptuous, have you ever seen all this under one roof? HomeServices of America CEO Gino Blefari openly sharing his most essential systems for success in a small room packed with eager-to-learn professionals Beverly Hills…

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