To always have the most up to date information for buyers and sellers so they know how knowledgeable we are about the entire process of buying and selling real estate. We know the market inside and out by studying the various trends, viewing the comparable listings and sales personally so that pricing is accurate when dealing with either buyers or sellers. Communication is key with buyers and sellers to understand their motivations to negotiate best for them as well as the relationships with other Brokers. This is how we effectively list homes for sale, sell them and find the right house for our buyers.
Marketing Strategy
Our marketing strategy encompasses the traditional forms of marketing that involve advertising in the best publications for our properties, postcards, email blasts, internet presence etc…BUT our best marketing tool is marketing ourselves as a Mother-Daughter Team (together for 30 years) with the best sales and admin team to support us. We market ourselves as a Real Estate Concierge business that will Redesign their Real Estate Experience with all facets to help a consumer through their real estate transaction. We have a boutique storefront location open 7 days per week with 4 full time administrative assistants and 6 buyer/listing agents to facilitate a transaction.
Technology Strategy
Social Media, Email Blasts, Boomtown CRM
Coaching Benefits
Tom Ferry has helped us and our team be the best we can be for the last 30 years. If it weren’t for Tom, we would not have the business we have or the life we have. He taught us the tools of how to run our business as a business, and how to have a balanced life at the same time. He helped us grow our team to what it is today with 4 full time administrative staff and 6 buyers agents. We owe him so much and will always having coaching in our business plan for ourselves and our team.
