We see ads everywhere, all the time, every day. Most of us feel like we’ve become immune to advertising… until suddenly we’re not. Why do some ads work on us while others become white noise? It’s not by accident.
This week, Jason Pantana is going to take you through the different types of digital ads offered by Google and social media, then give you five strategies to fill the content of those ads and reach a wider audience.
If you’d like to get better results from your digital advertising, make sure to watch or listen, now.
In this episode, we discuss…
0:41 – Product or Professional?
2:42 – Attention or Action?
4:08 – Types of Google ads
7:11 – Facebook, Instagram, and alternative ads
8:05 – Idea #1: Invest in your content
10:40 – Idea #2: Google local services ads
11:19 – Idea #3: Boost your business profile
12:03 – Idea #4: Do this once a month
13:40 – Idea #5: What to put in your banners
