Our new reality has shown us that we need to step up and innovate.

In today’s episode of the Tom Ferry Podcast Experience, Mauricio Umansky, founder and CEO of The Agency, one of the most innovative brokerages in our industry, joined me to talk about stepping up to the plate. 

Mauricio has a vast experience in entrepreneurial endeavors and real estate, and he shares it all – from the wins, the lessons learned, and vital characteristics every agent needs to succeed. 

He shares how his health condition helped him to develop his strongest trait in business and in life, the frustration that motivated him to open The Agency and why the industry needed disruption. 

Mauricio’s insight in the real estate business is beyond this world and he shares so many valuable strategies and tactics that every agent needs to excel in listing presentations, taking risks and growing with data!

If you’ve been looking for new ways to build up your confidence or move powerfully in the industry, then listen to Mauricio’s valuable advice in today’s episode!

In this episode we talk about…

1:42 – Mauricio Umansky opens up about living with a blood disease and working in the textile business alongside his father

6:58 – Discover how Mauricio’s health condition helped him develop one his biggest character traits – both in business and his personal life 

8:20 – Listen to how Mauricio didn’t follow into the first-born Jewish Latino path and did things that felt right to him 

9:45 – Mauricio talks about the motivation that he received at a young age of living a good life and losing it and not making it happen again

12:22 – Find out the details of Mauricio’s first years of working in the clothing industry and starting his real estate career

15:40 – Mauricio shares the lessons learned and highlights of his first entrepreneurial and real estate years 

19:51 – Listen to Mauricio’s advice on building up and developing confidence 

22:42 – Find out why it’s always important to educate yourself with data!

25:16 – Are you taking the industry seriously?

27:07 – Mauricio talks about why he transitioned from being the #7 agent in the country to being the CEO of The Agency 

31:28 – “When you have the best day of your life, it’s easy” 

34:17 – Mauricio shares golden nuggets on becoming the innovative agent that steps up to the plate 

38:52 – Are you adapting these important tactics? 

41:46 – Adapt these vital business strategies that Mauricio shares


Mauricio Umansky

The Agency

Children’s Hospital Los Angeles



George Santopietro

Vanna White