Show Notes:

Our resident marketing guru and host of Marketing Edge Jason Pantana joins me to share tech and marketing hacks to help improve your efficiency, attract more business and simplify your life and business. On this first installment with Jason, we focus primarily on Facebook ads and four different videos you absolutely should create.

In this episode, we talk about…

01:42 – Who is Jason Pantana?

05:55 – Hearing “No” 18 times before a breakthrough

12:10 – Facebook marketing Do’s & Don’ts

15:01 – The crucial difference between cold audiences and warm audiences

15:36 – 4 types of videos ever agent should be creating

19:45 – The two types of ads on Facebook

25:53 – How to set your Facebook ad campaign objective

Relevant Links:

Coldwell Banker

National Association of REALTORS

Donald Miller

Rick Mulready

Steve Harney

Keeping Current Matters

Ray Ellen

Fair Housing

Facebook Ads Manager

Create Facebook Business Ads Account

Marketing Edge

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