Marketing Lead Generation Ideas

1. Market to Your Database

Send them weekly or monthly emails

Create or curate content

Send birthday, anniversary, and other cards as relationship management touch points.

2. Market to Your Geographic Farm

2-3 mailers per month

Social proof card (sold listings/transactions)

Open house listings

Just listed / just sold

3. Market on Social

Weekly show “How’s the market?” (Be the local expert)

Share articles from Keeping Current Matters

Share videos of your open houses and other community events

Post regularly on Facebook, Twitter, and Instagram