Becoming the “knowledge broker” in your marketplace doesn’t just happen. It takes work. No matter how experienced you are, no matter how successful you’ve been, people aren’t going to universally consider you the premier local resource for real estate information — unless YOU make that happen. The way to make that happen is by consistently […]

If you’ve been paying attention to the #TomFerryShow at all, you know I’m all-in on video. We’re in the video age, and it’s only getting bigger. Every #TomFerryShow we do on any topic related to video generates tons of comments and questions. In this episode, we strive to answer as many of those questions as […]

If you’re at all familiar with Gary Vaynerchuk, you know he has a style and delivery all his own. So I strongly urge you to watch the entire episode above to get the full experience. Here in the blog, I’m breaking down “Golden Nuggets from Gary,” my top seven takeaways from our enlightening conversation. $2 […]

There are 13 items on the Weekly Million Dollar Checklist I shared at last year’s Success Summit. In this blog, I want to focus on just one of those 13 tasks. This one… If you want to create truly effective marketing, you can’t just “wing it.” You need to devote time to honing your message, […]

The world is ever changing and with it we must change too. If you’re still stuck to your old ways of doing things and not using all the tools of technology available to you, this article is for you my friend! If door knocking is your biggest lead generator, good for you, but that’s not […]

What You Need to Know About Facebook Advertising Know Your Audience There are over 1.7 billion people using Facebook right now! That’s a good thing, but do you know how many people are in the zip codes you serve? That’s probably something you should research! Price Increase On The Way Advertising is very affordable right […]

With Facebook, you can strategically target your ads to reach: Age Ranges Income Segments Specific Neighborhoods & Zip Codes Buzz Sumo recently analyzed the data on over 1 billion Facebook posts to determine the factors that will make your posts more engaging and successful.

The 3 Big Problems Facing Agents Today Both new and veterans agents are struggling to getting noticed and struggling to generate customers, because: 1) Too Many Agents 2) Too Much Noise 3) The Stream Economy It’s no surprise when there’s $12,000,000,000 (billion!) being spent annually marketing real estate. And you’re concerned with sending one mailer […]