There are 13 items on the Weekly Million Dollar Checklist I shared at last year’s Success Summit. (You can download it here.) In this blog, I want to focus on just one of those 13 tasks. This one… If you want to create truly effective marketing, you can’t just “wing it.” You need to devote […]
The world is ever changing and with it we must change too. If you’re still stuck to your old ways of doing things and not using all the tools of technology available to you, this article is for you my friend! If door knocking is your biggest lead generator, good for you, but that’s not […]
What You Need to Know About Facebook Advertising Know Your Audience There are over 1.7 billion people using Facebook right now! That’s a good thing, but do you know how many people are in the zip codes you serve? That’s probably something you should research! Price Increase On The Way Advertising is very affordable right […]
With Facebook, you can strategically target your ads to reach: Age Ranges Income Segments Specific Neighborhoods & Zip Codes Buzz Sumo recently analyzed the data on over 1 billion Facebook posts to determine the factors that will make your posts more engaging and successful.
The 3 Big Problems Facing Agents Today Both new and veterans agents are struggling to getting noticed and struggling to generate customers, because: 1) Too Many Agents 2) Too Much Noise 3) The Stream Economy It’s no surprise when there’s $12,000,000,000 (billion!) being spent annually marketing real estate. And you’re concerned with sending one mailer […]
What customers are looking for on your Facebook page? You want to show that you are an agent who cares more about the customer and their family than you care about bragging about yourself and your company. Reviewing what you are posting on your Facebook page from the point of view of the reader is one […]
I want to start this off by sharing something I’ve shared in the past—certainly at every event I’ve done—and often times even in my videos, and that is: why do I do this? What’s the purpose behind my shows, articles, the Success Summit and the entire Tom Ferry network? The answer is: the real estate […]
1. Do: Post your own photos & videos Your audience follows you to keep up on your listings, hear your thoughts and see what your clients have to say about your business. That’s why posting content that is actually taken by you is essential! Check out an example on how one of our rock star […]