Do you hate the feeling of playing “catch up”? I know I do. It’s an awful feeling — you already have a million tasks to perform every day, but then in the back of your head you also know that BIG PICTURE changes are needed in your business because you’re slipping further and further behind […]

Every year hundreds of real estate agents, just like you, travel to the annual Success Summit to gain valuable information on how to build and sustain a successful career in real estate. If you’re one of the many agents who’s ready to earn $1 million in GCI, then the Success Summit is for YOU! Watch […]

Testimonials are golden, right? Especially in today’s economy where people buy based on positive reviews from other satisfied customers (think Angie’s List, Yelp and Amazon). Reviews can drive your sales, too. In fact, a good video testimonial can do the selling for you! Expert in the House I invited my friend and marketing expert Ken […]

What You Need to Know About Facebook Advertising Know Your Audience There are over 1.7 billion people using Facebook right now! That’s a good thing, but do you know how many people are in the zip codes you serve? That’s probably something you should research! Price Increase On The Way Advertising is very affordable right […]

Strategies to Improve Your Holiday Marketing Plan 1. Are you sending a gift? Make the gift (and delivery) meaningful and special. Here are a few you people you may want to consider sending a gift to: Clients under contract Best referral sources Partners Your top 2015/2016 clients 2. Are you doing an event? I’m a […]

Marketing Lead Generation Ideas 1. Market to Your Database Send them weekly or monthly emails Create or curate content Send birthday, anniversary, and other cards as relationship management touch points. 2. Market to Your Geographic Farm 2-3 mailers per month Social proof card (sold listings/transactions) Open house listings Just listed / just sold 3. Market […]