3 Steps for Taking More 7% Listings

Step 1:  Do a Competition Analysis

There are lazy agents and discount companies that regularly discount their commissions…you do not want to fall in to this category. What do they do? Not what you think they do. Look at their listing presentation, their marketing plan and look at their website. Analyze every bit of information you can. Ask yourself what is the degree of separation between your business and the discount agents and discount companies.

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