Bill Pipes: Tom, thank you for being a part of REal Success, please tell us a little about yourself.
Tom Toole: I’ve been in the business for 13 years and before coaching I’ve been getting by. About 3 years ago I noticed my business plateauing and I decided to join coaching and it was the best decision for my business. A little overview of my business since being in coaching: in 2011 I did 40 transaction and 300k in GCI, in 2012 I did 55 transaction and 350k in GCI, and in 2013 I did 80 transactions and 668k in GCI–that year was my breakthrough year!
BP: Incredible, let’s talk about what was the cause of this growth. What are your 3 key lead generating tools?
TT: Before coaching, leads only came from my database. Since I started coaching, my coach said I needed to diversify my lead sources, so we added For Sale by Owners (FSBOs) and expired listings. Expireds have been really good for me and my business.

Success Summit 2021 Event